Data you can actually rely on

Honch is built on accurate, well-maintained data on more than a million senior global marketing, brand and comms leaders - the people responsible for sponsorship and partnership decisions.

From email deliverability to role accuracy and freshness, every record is designed to be used - not just stored.

So when you take action, you’re acting on data you can trust.

Catch change as it happens

Sponsorship and partnership decisions usually follow change. New CMOs. New brand leads. Funding rounds. Market expansion. Shifts in media or channel strategy.

Honch tracks these moments as they happen, so you can reach out when brands are actively reviewing where and how they invest - not months later.

Works with the tools you already use

Honch fits straight into your existing stack. Sync the latest sponsor and brand decision-maker data into your CRM, trigger workflows, or connect it to your wider systems - without forcing your team to change how they work.

Set it up once. Let it run.

AI, trained on your sponsorship proposition

Train your AI agent on your team, property or rights offering. You teach him how to speak like you do and which brands make sense - then let him handle the groundwork.

From identifying marketing and brand leaders most likely to review sponsorships to drafting personalised outreach, Honch helps you move faster, with context built in.