July (along with January and October) has the most working days of any month in 2025 — and marketers are making them count. It’s off to a fast-paced start with over 6,000 marketing professionals stepping into new roles around the world. In fact, 34% of the 6,158 appointments so far this month have been at Director level or above.
Here are some of the most significant global appointments you should have on your radar:
- Airbnb appointed Rebecca Van Dyck as Chief Marketing Officer, bringing experience from Apple and Meta to re-establish Airbnb’s unique value through digital, AI-powered, and eco-conscious experiences.
- monday.com hired Harris Beber as Chief Marketing Officer, tasking him with communicating the company’s ambitious AI roadmap and multi-product strategy through human-centred storytelling.
- Nike welcomed Michael Gonda as EVP, Chief Communications Officer, with a mission to reshape its brand narrative, rebuild trust via ESG, and strengthen its wholesale partnerships.
- Santander US appointed Eva Radtke as Chief Communications Officer to launch educational campaigns, clarify financial product messaging, and bridge digital agility with personal service.
- Amwins named Maggie Carlin as Vice President Marketing, focusing on enhancing digital infrastructure and communicating its specialised, data-driven insurance solutions.
- Belle Tire brought in Jamie Ragg as VP of Marketing, aiming to rebuild customer trust through transparent, digital-first campaigns as the company expands aggressively.
- Just Eat selected Claudia Breure as Director of Global Public Affairs, responsible for shaping the company’s public narrative, navigating regulatory shifts, and highlighting sustainability efforts following recent acquisitions.
- McDonald’s Germany appointed Stijn Mentrop-Huliselan as VP & Chief Marketing Officer, leading the localisation of global marketing, boosting digital adoption, and integrating AI for the German market.
- SharkNinja promoted Amanda Loyola to VP, Beauty Brand Acceleration, to rapidly grow market share and brand recognition for its beauty tech line.
- Clinique named Kathleen French as VP Global Skincare Marketing, with a focus on driving growth through innovative digital strategies and connecting with younger audiences.
Combined with notable UK-based appointments at Crayola, Pentland, Numan, Merlin, GoHenry, BP, and Funky Pigeon, there are countless brands undergoing major transformation — and they’re going to need your help.
Big Moves. Big Names. Honch Tracks Them All.
Honch tracks every senior marketing hire at major brands worldwide, enabling you to connect with influential decision-makers as they step into new roles. Stay ahead with Honch.
Stay proactive, informed and ahead of the competition.
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