If you're in sales or marketing at an HR software or solutions provider, chances are you're laser-focused on tracking new hires. It makes sense: new hires often mean fresh budgets, shifting priorities, and ideal timing for your pitch.

At Honch, we're experts in identifying new HR, Finance,Marketing, Comms, Sustainability, and Tech hires - but we start much earlier.We track companies advertising for roles months before a new hire steps foot in the office. This forward-planning helps you start conversations at preciselythe right moment.

But job posts reveal even deeper insights.

Uncovering Hidden Opportunities in Job Posts

Job descriptions aren't just a heads-up on new hires; they're goldmines of company culture, technology preferences, and benefit offerings. At Honch, our AI scans around 100,000 global job posts monthly, revealing crucial details:

• Tech Stack Preferences: Oracle, Salesforce, Workday - know exactly which systems your prospects already use.
• Company Benefits: Get targeted insights into specific perks companies offer, enabling highly relevant messaging.

Real Insights from Real Companies

Our software allows clients to understand companies, sectors and HR buyers that are offering certain types of benefits including:

Gym Schemes – 2,234 Companies including:

• Nielsen : Offers gym membership discounts, cycling solutions, and flexible working arrangements.
• JustPark: Provides gym membership discounts, hybrid work, private medical insurance, and healthy commuting incentives.
• SSE : Highlights gym membership discounts, online GP access, counseling services, and family-friendly policies.

Fertility & Menopause Benefits – 251 Companies including:

• Weetabix: Emphasises support for fertility treatment and neonatal care, alongside flexible working and comprehensive healthcare.
• CityFibre: Offers comprehensive wellbeing support, hybrid working, and a strong focus on inclusivity and mental health.

Cycle-to-Work Schemes - 2,622 Companies including:

• VINCI Construction: Promotes cycling schemes, generous maternity policies, and flexible leave options.
• WGSN: Highlights cycling schemes, flexible leave purchasing, private medical and dental insurance, and substantial personal growth opportunities.
• Condé  Nast: Offers cycle-to-work schemes, gym discounts, hybrid working, enhanced family leave, and extensive wellness benefits.

Electric Vehicle Schemes - 411 Companies including:

• OVO  Energy: Flexible work, extensive leave, sustainability commuting.
• Dyson : EV schemes, bonuses, private medical.
• Uswitch: Hybrid working, EV schemes, and significant leave flexibility.

Private Healthcare – 1,782 Companies including:

• National Grid: Healthcare, hybrid work, strong pensions.
• Dentsu : Comprehensive healthcare, wellness perks, critical illness cover.
• GXO Logistics: Dental and healthcare, skill development, flexible holidays.

Childcare Support – 340 Companies including:

• VEED: Provides a monthly subsidy program, allowing employees flexibility to allocate funds towards personal needs like coworking spaces, office furniture, childcare, or gym memberships.
• AVEVA : Childcare-friendly benefits, professional growth.
• GSK: Employees have access to healthcare and wellbeing programs, savings plans, time off, childcare support, and discounts through the NUS Extra card, alongside a strong support network and employee recognition programs.

Voucher Schemes – 668 Companies including:

• Diageo: Nursery vouchers, flexible hours, health perks.
• FTI  Consulting: Childcare vouchers, pensions, professional development.
• McCarthy  Stone: Hybrid working, healthcare, eyecare vouchers.

Cut Through the Noise & Layer Against Other Buying Signals

When your teams know a prospect's benefit "menu" your approach becomes precise and impactful. When you start layering with other signals your approach becomes more tailored than you can imagine:

• New Hires - Approach newly appointed HR buyers showing a thorough understanding of the benefit package that they've just inherited.
• Companies Expanding Internationally - Provide insight on how their current benefits can evolve to cater to a global workforce.
• Companies Increasing Headcount - Show how your benefits compliment/replace areas they're already investing in to help drive areas such as retention.

Turn Benefit Insight into Marketing Superpowers

Our technology uncovers hidden opportunities, making your outreach strategic, informed, and genuinely engaging. The best sales and marketing people see the world from their prospect's eyes, and Honch has got your back.

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