At Honch, we often highlightbig-name brands making headline-worthy CFO appointments. But here’s a stat thatmight surprise you: over 40% of the senior finance hires we track happen atcompanies with fewer than 500 employees.
That’s more than 14,000 new seniorfinance decision-makers joining SMBs every year - a massive opportunity forclients targeting this segment.
Why does this matter? Because theseprospects are:
- Agile: Smaller companies are quicker to act and more open to innovation.
- Growth-Focused: SMBs grow at far higher rates than their larger counterparts.
- Dominating Funding: Many of the fastest-growing companies attracting new hires are securing significant investment.
In January we've already tracked381 Finance Director appointments in some of the UK’s fastest-growing SMBs.These are exactly the kinds of opportunities your sales and marketing teamsshould be watching and include: